Vineyard marketing & communication

It is often said that there is the know-how but also to the « let it know » to others. This is also true in matters of selling a wine estate. Marketing and communication in France ‘s wine industry include several fields: label design, the website creation (merchant or not),  newsletters and advertising in wine magazines.


The wine industry is changing and technologies are evolving! Winemakers and neo-winemakers are increasingly use a mix of traditional and / or innovative tools to make a difference with their competitors in order to ensure their wine marketing and communication. The wines of « Old Europe », the historical melting pot of viticulture, now face those of the new world. A perfectly studied management is asignificant added value to ensure the perenniality of the wine estate. A marketing and communication plan, because crafting great wines is not enough, you need to get it known !


Tradition, modernism, avant-gardism, everything is a question of choice, and especially of adequacy with yout product – Facebook and social networks have created a new dimension in the field of marketing and communication to build a real consumer base. The emergence of web  commerce enlights online sales, and live videos provide can a close link with the consumer. When it comes to virtual reality, it brings a trendy, modern touch to your wine estate.


Digital  marketing comes in addition to  print especially since the latter globally goes down in the marketing of wine.

Other vineyard services

Notez cette page